We had written about the incredible journey of Ayurveda based Wellness App, AyuRythm in 2021, when they had won the NICE Aarohana

Featuring business expert Anita Kathpalia on NICE Conversations. It is all about the business of craft retailing and working with artisans. Valuable insights for any cultural entrepreneur. An MBA from IIM Ahmedabad, Anita has over 35 years of experience in operations, strategy and marketing from FMCG, Retail, Media, Telecom in India and Europe. 

On NICE Conversations, featuring Prof Suresh Bhagavatula, Professor (Entrepreneurship), IIM Bangalore. It's all about entrepreneurship: mentors, women, cultural and more! Prof Suresh speaks from his knowledge of interacting with different types of entrepreneurs since 2007.

On NICE Conversations, featuring Rajiv Vasudevan - CoFounder, AyurVAID Hospitals . Chair, CII Ayurveda Group . Co-Chair, AYUSH Sector Skills Council. With several AyurVAID hospitals and clinics across India and a growing network of physicians, Rajiv Vasudevan has proved that a process-driven approach can make an Ayurveda-based business model profitable.

On NICE Conversations, featuring Anchal Jain - Co-Chair, Creative and Cultural Businesses Programme at IIMA. Anchal has 32 years of entrepreneurial, advisory and academic experience in lifestyle industries. He was the founder and CEO of Primetex Sarl based in Paris. During his career, he has built brands in India and Europe, participating very closely in complete value chain management in fashion and lifestyle businesses.

Featuring mahua entrepreneur, Desmond Nazareth on NICE Conversations. Desmond has reimagined spirits from tequila to mahua! Here, he shares his journey, experiences and advice for Indian heritage and craft liquor entrepreneurs. He is currently focused on taking Mahua global.

'NICE Conversations' features Sharda Agarwal, Founder SepalikaSharda Agarwal talks about her personal journey that led to her co-founding her 2nd venture, Sepalika, along with Mahesh Jayaraman. The inspiration for setting up Sepalika came from Sharda’s personal experience of suffering from migraines for eight long years.

'NICE Conversations' features Sanjay Singal, Chief Operating Officer - Dairy & Beverages, ITC Ltd.Sanjay shares his learnings and insights from his extensive experience in the FMCG sector. He talks of the opportunities and challenges in the industry for cultural entrepreneurs in the Food & Beverages and the Wellness & Beauty categories. Watch the clips to know more.

'NICE Conversations' features Vivek Prabhakar, founder of Chumbak.Vivek and his co-founder - his wife, Shubhra, sold their house to seed-fund their company Chumbak. Vivek shares the importance of design, branding, conviction and relentless execution and more. Watch to know of their journey with Chumbak.

presenting Indic treasures in a modern format

focussing on a quality audience experience

Ishan Khosla has been trying to create a bridge between the minimalistic design aesthetic being taught in design schools in India today,

Kaninika Mishra’s book The Indic Quotient – Reclaiming Heritage through Cultural Enterprise celebrates the efforts of ordinary Indians to reclaim their cultural heritage in

The city of Jaipur has been a hub of creativity since it was established in the eighteenth century. Artisans and craftsmen have

Having worked in the corporate space for a few years, Neelacantan B, or Neel as he is more popularly known, discovered that

In 1978, Nand Kishore Chaudhary laid the foundation of Jaipur Rugs with two looms and just nine weavers. With his business philosophy

Issey Miyake’s summer range of fragrance is inspired by the art of kolam drawing and has been named Shades of Kolam as

Hailing from the holy city of Varanasi, Palak Shah is the third-generation entrepreneur carrying forward the 100-year-old legacy of her family business. When her grandfather first came to the city to establish his business, Varanasi was known as Banaras. Although the city has now been renamed, “Banaras” continues to be used with various cultural forms – Banaras Gharana for music, Banarsi paan and Banarsi sarees – to name a few.