NICE Blog
Abhishek Mukherjee from Team NICE shares learnings and insights from his entrepreneurial journey at Talking Street - a cultural enterprise he founded with his wife, Maheima. An honest, pragmatic write-up that is bound to enable any cultural entrepreneur in his/her journey.
Since the launch of DesmondJi Mahua spirit and liqueur in June of 2018, there has been a huge national and international interest in the remarkable “national treasure of India, hidden in plain sight” story of Mahua, the numerous facets of which are steeped in centuries of cultural traditions of millions of adivasis, the denizens of the forests at the heart of the Indian subcontinent. Read here an inclusive and sustainable vision for Mahua and tribal India from Desmond Nazareth and Conrad Braganza.
You have started a business and are focused on developing your offerings, building your team, and in all this melee, marketing especially on social media is low on your priority list. In this day and age, ignoring social as a medium could be one of your biggest slip-ups. In this piece, NICE Friend and Social Media expert, Rachit Maheshwari talks about ways to develop a robust presence on social media for small businesses.
There is no denying the fact that Covid-19 has led to a paradigm shift in our ways of working, partying, traveling, planning holidays etc. NICE Friend and author, travel blogger, Manjulika Pramod shares her thoughts and insights about the sector in these changed times.
The restaurant business is quite a rewarding one IF the owner is able to “cook the right recipe”! Here are Gautam Gupta's four ingredients for cooking success with the right recipe from his years in the food business. He is the CEO of Paradise Biryani based in Hyderabad.
Mahashay Dharampal Gulati, ‘MDH Uncle’ as he was known, passed away on 3rd Dec 2020. A generation knows him only as the face of his brand, his appearance in all his commercials, memes and anecdotes. In popular culture, he was a caricature of sorts. But Mahashay Dharam Pal ji traversed a remarkable life journey that would outshine and inspire any millennial or Gen Z achiever of today. A few milestones from NICE Friend, Hari Krishnan, a strategic advisor at CultureDrum.
