Tag: customer

Culture

The Rising Global Desi – the Glam and the ‘Gram

The exponential rise of influencers and social media has provided influencers of Indian origin with the opportunity to portray their culture globally!

How can Indian cultural brands leverage the growing influencer marketing industry? What are the tools and strategies to increase brand awareness and engagement? What makes Instagram the go-to platform for brands and influencers?

Read More »
Founder

Leveraging Technology to Face Covid Challenges at Wellbeeing, an Integrative Medicine Enterprise on #NICEShareAndCare

Integrative Medicine enterprise, Wellbeeing, is leveraging technology to adapt to the challenges posed by the Covid pandemic.

In the #NICE ShareAndCare series, we feature insights and takeaways from NICE entrepreneurs and the NICE community about how they are adapting to the challenges of the Covid pandemic, especially during its second wave in India.

In this piece, Dr. Roopa Mahender, founder of Wellbeeing shares how they pivoted their approach and used technology extensively to reach out to their clients. 

Read More »
Woman Entrepreneur

Businesses Adapting to the Times of Covid – Tips From Bare Necessities on #NICEShareAndCare

At NICE, we are engaging with NICE enterprises to hear how they are tackling their businesses during Covid. What are they doing differently? How are they adapting? What’s helping them to face the challenges? 

In the #NICEShareAndCare series, we feature tips and methods from NICE entrepreneurs and NICE community.

In this piece, Sahar Mansoor, founder of Bare Necessities shares tips they adopted for their business during the pandemic. Bare Necessities is a zero-waste personal care brand and a hub for awareness on waste-free living. 

Read More »