A Beginner’s Guide to Affiliate Marketing

What is Affiliate Marketing? Affiliate marketing is an advertising model in which a company compensates third-party publishers to generate traffic or leads to the company’s products and services. The third-party […]

Measuring the ROI on your Influencer Marketing Campaigns

In our previous blog posts, we talked about how NICE entrepreneurs could partner with Indian cultural influencers to grow their social media presence. We then spoke about how creating an […]