Tag: cultural enterprise

Culture

#NICEStories: BluePine Foods – Hand-crafting authentic Himalayan cuisine to grabbing a deal on Shark Tank with Momos

Love momos but want the ultimate authentic experience? Handcrafted with love, BluePine Foods brings momos right to your doorstep! Chef and Masterchef Season 3 contestant Aditi Madan, started BluePine Foods with a strong purpose to remove the misrepresentation of Himalayan food being unhygienic and unhealthy.
Functioning under the brand name Yangkiez, her passion and efforts led to constant support from her family and co-workers and BluePine Foods went on to bag a deal on Shark Tank India (Season 1, Episode 1)
Follow our conversation with Momo Mami herself as she takes us through the journey of her establishment along with immaculate advice for cultural entrepreneurs throughout the country.

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Business

#NICEStories: How Plume Jewelry is Redefining Trends in Heritage Jewelry

Wanted your jewelry to speak your mind? Featuring Plume Jewelry, a house of handcrafted fine jewelry. Rupali Gupta and Rakshit Jargad founded Plume with the vision of redefining trends in fine silver jewelry through creative reinterpretation of heritage crafts and design. They create ethno-contemporary designs executed with heritage craftsmanship.
By converting customers’ designs into final pieces with their in-house expertise, Rupali and Rakshit focus on delighting and winning customers. Read on to find out how they are striving to carve a niche in the affordable luxury jewelry space with Plume.

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Enterprise

#NICEStories: Towards a ‘Haldi’ lifestyle – The HaldiVita way!

HaldiVita is a cultural enterprise leveraging the many benefits of Suvarna Haldi and is using it as the main ingredient in its range of packaged products. The goodness of turmeric spreads across their customers and farmers, bringing a wholesome change. Know this journey of HaldiVita as told by founder, the very experienced, Sameer Gupta.

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Culture

Part 1 – Brand Strategy: A Beginner’s Guide

What are the fundamentals of a brand? What does brand strategy entail? How can a brand communicate its story? Follow our conversation with Preeti Sawhney, a Brand Strategy expert (Principal Brand Strategist, BrandRx), as she takes us through what it takes to make a brand healthier.

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Entrepreneur

#NICEStories – Building Blocks for Indian Heritage Themed Toys, Gifts and Souvenirs at Indic Bricks

Indic Bricks, is a brand of Ekarik, founded by Meghna Bhutoria with the aim of bringing Indian culture to a child’s toy box. A favorite amongst both adults and children, Indic Bricks has introduced Indian heritage-themed building blocks collections, consisting sets of temples, deities, yoga asanas and more.

Read on to find out how Indic Bricks is bringing heritage home in form of toys, gifts, and souvenirs, block by block.

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Lifestyle

#NICEStories – MeMeraki: Online Masterclasses with Artisans to Revive Indian Traditional Arts and Crafts

MeMeraki is a ‘Culture-tech’ platform enabling traditional rural artisans to be digital creators for the first time in the creator economy with Content (online art & craft masterclasses, live classes) and commerce (art kits, artworks marketplace).
Initially founded by Yosha Gupta as a passion project to bring folk arts to the limelight, MeMeraki has evolved from selling exquisite handpainted bags to a treasury of masterclasses hosted by artisans from all over

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Culture

#NICEStories – Sozan: Designer Juttis that are ‘Not For Everyone’

Cultural enterprise Sozan is on a journey to recreate the good-old traditional Juttis. Bringing together age-old craftsmanship and modern style in every pair. Sozan is committed to bringing out the best of artistry.
At Sozan, every pair is a Limited Edition. Walk with us through the journey of Sozan as paved by its effervescent founder, Juhi Jain.

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Culture

#NICEStories – The Craft Katha: From Reviving Old Art Forms to Creating Unique Products

The Craft Katha is reviving the vanishing culture of art in India by inculcating today’s innovative ideas of style with age-old art forms. It offers an extensive collection of accessories, tableware, wall decor as well as fashion – all seeking inspiration from the myriad of art forms that exist. With the help of authentic craftsmanship, they enable customers to reminisce about the precision and patience that goes into the making of these products.

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Culture

#NICEStories – Reimagining Saree Fashion at Six Yards Plus, a Sustainable and Versatile Saree Brand

Six Yards Plus is a sustainable and versatile saree brand that is changing the way women of today perceive, consume and experience sarees. Their sarees encompass numerous motifs and draping styles that cater to every kind of woman. This cultural enterprise brings hand-made and environmentally friendly sarees from traditional styles like Kalamkari, Induri and Maheshwari to signature styles that are in-house designed. 

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Business

#NICEStories – How Desi Fashion Brand Shobitam is Growing 300% Annually Across the Globe

#NICEStories: Founded by two women entrepreneurs, Aparna and Ambika Thyagarajan, in 2019, Shobitam is a desi fashion cultural enterprise. After a successful pilot launch on Etsy, they are growing 300% annually across the globe. They design their collections by working with handloom clusters across India.
Their collection caters to a wide demographic, ranging from a variety of sarees to jackets, stoles, and jewelry.
Follow our conversation with founder Aparna Thyagarajan.

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