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Category: Founder

Vibrant Hues Sarees
India

#NICEStories: Vibrant Hues- The Beauty of Hand Embroidered Sarees

Sarees, a cultural imprint of India known worldwide. Six meters of long vivid colors that catch an ethereal beauty transforming a person. Each thread is a piece to a story portrayed by the artisan in their preferred language. VibrantHues, by Rituparna De and her two co-founders, aims to achieve her vision of bringing out the artisanal beauty of sarees to showcase to the world. Along with sarees, they have also recently started product lines in stoles, dupattas, hand-made jewelry, kantha embroidered bed covers and cushion covers, etc.

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Culture

#NICEStories – How Love, Indus Tells a Story Through Product Design by Being Triangles in a Square World

Love, Indus is a luxury skincare company that designs experiential products for their consumers. Embodying the combination of tradition and technology, every piece of their packaging gives the consumer an unparalleled immersive experience. With their incredible attention to detail, their unboxing experience centers around the story of their ingredients that are precious, rare, and beautiful.
Read more about how Love, Indus tells a story through their product and packaging design.

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A catalyst for building Brand India by empowering India’s cultural enterprises.
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