#NICEStories: The Indian Motif – Promoting Handwoven Elegance
Handloom weaving is an age-old craft but is slowly losing itself in the pages of history. With stiff competition from power looms and the fast-fashion industry, the challenges of the weavers’ community are humungous. The vision of The Indian Motif is to make the lives of weavers financially viable and to encourage appreciation for handloom clothing among all.
#NICEStories: Svatanya- Making a Difference with Handcrafted Toys
Change must be brought about through women. Svatanya, by Deepa Pant, is on a journey to make a difference in the lives of underprivileged women through upskilling and livelihood opportunities.
#NICEStories: How Plume Jewelry is Redefining Trends in Heritage Jewelry
Wanted your jewelry to speak your mind? Featuring Plume Jewelry, a house of handcrafted fine jewelry. Rupali Gupta and Rakshit Jargad founded Plume with the vision of redefining trends in fine silver jewelry through creative reinterpretation of heritage crafts and design. They create ethno-contemporary designs executed with heritage craftsmanship.
By converting customers’ designs into final pieces with their in-house expertise, Rupali and Rakshit focus on delighting and winning customers. Read on to find out how they are striving to carve a niche in the affordable luxury jewelry space with Plume.
#NICEStories – Sozan: Designer Juttis that are ‘Not For Everyone’
Cultural enterprise Sozan is on a journey to recreate the good-old traditional Juttis. Bringing together age-old craftsmanship and modern style in every pair. Sozan is committed to bringing out the best of artistry.
At Sozan, every pair is a Limited Edition. Walk with us through the journey of Sozan as paved by its effervescent founder, Juhi Jain.
#NICEStories – How Desi Fashion Brand Shobitam is Growing 300% Annually Across the Globe
#NICEStories: Founded by two women entrepreneurs, Aparna and Ambika Thyagarajan, in 2019, Shobitam is a desi fashion cultural enterprise. After a successful pilot launch on Etsy, they are growing 300% annually across the globe. They design their collections by working with handloom clusters across India.
Their collection caters to a wide demographic, ranging from a variety of sarees to jackets, stoles, and jewelry.
Follow our conversation with founder Aparna Thyagarajan.
#NICEStories – Chaika: Instant Tea Premixes for the New Generation
#NICEStories: Chaika is an instant tea cultural enterprise founded in 2020 that offers the new generation of chai drinkers that instant first sip feeling. Offering their consumers a wide range of masala chais and iced teas to choose from, Chaika makes sure every drink is your cup of tea.
Read the journey of the founders Devanshi Kanoi Chitlangia and Aradhita Agarwal.
#NICEStories – Making the Pregnancy and Motherhood Journey as Smooth Sailing as Possible at Sangopan Tendercare with Founder Tejashree Joshi
Sangopan Tendercare, a finalist at the NICE Aarohana Business Plan Competition – Early Stage, is a digital platform that helps moms-to-be and new moms. Sangopan aims to be a “Guardian Angel” for the mother and baby during pregnancy & motherhood.
Featuring Sangopan on NICE Stories.
