Tag: saree

Culture

#NICEStories – Reimagining Saree Fashion at Six Yards Plus, a Sustainable and Versatile Saree Brand

Six Yards Plus is a sustainable and versatile saree brand that is changing the way women of today perceive, consume and experience sarees. Their sarees encompass numerous motifs and draping styles that cater to every kind of woman. This cultural enterprise brings hand-made and environmentally friendly sarees from traditional styles like Kalamkari, Induri and Maheshwari to signature styles that are in-house designed. 

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Entrepreneur

#NICEStories – How Desi Fashion Brand Shobitam is Growing 300% Annually Across the Globe

#NICEStories: Founded by two women entrepreneurs, Aparna and Ambika Thyagarajan, in 2019, Shobitam is a desi fashion cultural enterprise. After a successful pilot launch on Etsy, they are growing 300% annually across the globe. They design their collections by working with handloom clusters across India.
Their collection caters to a wide demographic, ranging from a variety of sarees to jackets, stoles, and jewelry.
Follow our conversation with founder Aparna Thyagarajan.

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